Wednesday 18 July 2018

Planning and Executing Marketing & Sales Strategy + Sample Integrated Strategic Marketing Plan

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Planning and Executing Marketing And Sales Strategies

BRIEF PROGRAM OVERVIEW

This course is designed to provide the skills for effective marketing and selling, including stimulating business presentations, as well as everything for increasing the chances of discovering, winning and keeping prospects.

A holistic approach would be employed to unveiling strategies for understanding the pulse of your buyer segments, dominate your market and to offer value that makes your product, service or ideas stand out from the competition.

This workshop will deal with issues and techniques relating to planning, implementation and control phases of the marketing process, the kind of issues marketing strategists face in organizations in achieving growth and success in the marketing place.

TARGET AUDIENCE:

▪ Middle and Senior Managers responsible for Business Development
▪ Sales Representatives
▪ Brand Management
▪ Market Development
▪ New product marketing
▪ Client servicing
▪ Credit and marketing
▪ Treasury functions and market promotions.
Middle and Senior Managers responsible for Business Development
Sales Representatives
Brand Management
Market Development
New product marketing
Client servicing
Credit and marketing
Treasury functions and market promotions.

LEARNING OBJECTIVES:

At the end of the workshop, participants will be able to:

▪ Identify how successful Marketing Managers allocate their limited resources, both in theory and in practice.
▪ Appreciate the three marketing plan framework
▪ Identify what makes an effective marketing plan and the problems that is associated with it.
▪ Organize a marketing department and identify the role of a product manager
▪ How to evaluate and control marketing programs.
▪ Developing integrated marketing strategy
Identify how successful Marketing Managers allocate their limited resources, both in theory and in practice.
Appreciate the three marketing plan framework
Identify what makes an effective marketing plan and the problems that is associated with it.
Organize a marketing department and identify the role of a product manager
How to evaluate and control marketing programs.
Developing integrated marketing strategy

COURSE CONTENT

▪ The Planning Phase of the Strategic Marketing Process
▪ The Implementation Phase of the Strategic Marketing Process
▪ The Control Phase of the Strategic Marketing Process
▪ Introduction to Digital Marketing Click for Full Course Content
The Planning Phase of the Strategic Marketing Process
The Implementation Phase of the Strategic Marketing Process
The Control Phase of the Strategic Marketing Process
Introduction to Digital Marketing Click for Full Course Content
***

DATE: 20th - 22nd August 2018
TIME: 10am Prompt
TRAINING FEE: 90,000
VENUE: 18, Afolabi Aina Street, Off Allen Avenue, Ikeja, Lagos
HELP DESK: 012930669, 09038401501.

ACCOUNT DETAILS

Bank: First City Monument Bank Plc (FCMB)
Account Name: Success Drive Global Consult Ltd
Account Number: 246 809 3010

This Course is also available, In-House and E-learning Form

Call 01-2930669, 09038401501

***

Our profound appreciation to the following participants from the following organisations who have consistently shown confidence in our services:

Nigeria Stock Exchange, Payporte, Grange School, West African Business School, Rukedge Ltd, Priority Software Ltd, Pricedis Ltd, Princeton Energy, NSEL, Tishri Info Tech, Nichole Integrated Investment Ltd, Chrema Technologies, Eagles World Global Schools,Cyberspace limited, Marketing & Social Survey Limited (MSS), Vaccipharm Limited, Crown Edge Hotel, Imagination, NHS, DQ Consolidated,Managment Consultants,TD, Wilisef Data Technology, ICT Convergence Limited, Media Plus Nigeria, Southwood Nigeria, Temple School NG, First Rate NG, Courteville Business Solutions, Kimberly Hunter Limited, Atlantees Group, Excellence Award Internal, Corporate Leisure Limited, Multinational Technologies Limited, Royal Publix Nigeria ltd, Pizza Kiosk, T4T, Tyonex Nig Ltd, Traded4Traders, Clean Ace, Advance Lead Nig. ltd, FRCN, Dediaplus Nigeria, Meristem Wealth Managment Limited, Anchor Insurance,Sterling Partnership

***
sdgc-logo-success-drives-global-consult

HELP DESK

01-2930669, 09038401501
training@successdrives.net
Click HERE to visit website
Contact Address: 18, Afolabi Aina Street, Off Allen Avenue, Ikeja, Lagos

 

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