Dear Entrepreneur, Many of us think branding is just giving your business a unique look and personality. It’s not just that! You want to stand out from other businesses, right? Strong branding is how you do that.  Asides your logo, and colors, the way you talk to people is part of branding too. It's important to know what your business stands for. Once you know this, you can make sure everything about your business matches. This includes your social media, website, and all your advertising. However, one major thing many miss out on is that emotional connection and authenticity that differentiates you from the crowd. Be authentic! Strive to create a deep bond with your customers, and be unique! Building a strong brand takes time and effort, but it's worth it. I can tell you that for free. An authentic brand can make your business more valuable, and keep customers coming back. Be comfortable in your own skin and your business will thank you for it. If you have not responded to this survey, please do so NOW. Share Your Voice!Your thoughts matter! We want to hear from you!Your feedback will directly impact our content, ensuring it resonates with you and meets your needs. Please help fill this survey.It won't take you 2 minutes!Thank you for your valuable input! Here’s what I have for you this week :
Trending NewsKSH Foundation Launches Her-Startup Initiative to Empower Female Entrepreneurs Across Africa
The Khalil Suleiman Halilu (KSH) Foundation, in partnership with Tomorrow Foundation and EHA Impact Ventures, has launched a new initiative, “Her-Startup,” aimed at empowering female entrepreneurs across Africa to drive economic growth on the continent. READ MORE 75,000 Nigerians Set to Receive N1 Million Each in Micro and Small Business Loans at Single-Digit Interest Rates, President Tinubu Announces. In response to nationwide protests over hunger and governance issues, President Bola Tinubu has announced significant economic measures to support Nigerian businesses and create jobs. During a national broadcast, he revealed that 75,000 Nigerians are set to receive N1 million each in micro and small business loans at single-digit interest rates starting in August 2024. READ MORE Meristem Nigeria Unveils MORE – a free-to-use youth-focused Investment and Entrepreneurship Learning Platform
Meristem Orientation for Rising Entrepreneurs (MORE) – is a free-to-use youth-focused investment and entrepreneurship learning platform. They are empowering the dreams of young and ambitious people by giving them access to information, knowledge, and skills that they require to bring them closer to where they want to be financially. READ MORE SmallSmall Announces Collaboration with Herconomy and Others to Empower Female Entrepreneurs at SmallSmall Fair 2024
SmallSmall, a prominent advocate for financial literacy and installment payment plans, has announced a strategic collaboration with Herconomy, FezDelivery, CargoPlug, and MoneyAfrica to support female entrepreneurs at the upcoming SmallSmall Fair 2024. READ MORE Nigerian Government Releases N570 Billion in Grants to Combat Economic Hardship and Hunger The Nigerian Federal Government has announced the release of ₦570 billion in grants to all 36 states to tackle economic hardship and hunger. In a national address on August 4, 2024, President Bola Tinubu emphasized that this funding aims to support citizens facing severe economic challenges. READ MORE Cross River State Opens Digital Hub to Help Youth Enterprises obtain CAC & SMEDAN Certificates, Boosting Access to N110 Billion NYIF Fund
The Cross River State Government, through the Office of the Special Adviser to the Governor on Digital Economy Development, has launched a digital hub to assist youths in obtaining Corporate Affairs Commission (CAC) and Small and Medium Enterprise Development Agency (SMEDAN) certificates, as well as creating business plans. READ MORE GAIN to Convene Stakeholders to Boost Access to Nutritious Foods in Sub-Saharan Africa  The Global Alliance for Improved Nutrition (GAIN) is set to convene critical stakeholders from across the nutritious food supply chain in Sub-Saharan Africa at an event in Nigeria. This initiative aims to empower Enterprise Support Organisations (ESOs) to integrate effective nutrition strategies into their support for Micro, Small, and Medium Enterprises (MSMEs). READ MORE Feature ArticlesUnlock Your Full Potential As Entrepreneurs: Change Your Neural Pathways by Rukayat Aramide Yusuf As entrepreneurs, we’re constantly faced with challenges that test our resolve, creativity, and resilience. Do you know that your brain’s neural pathways can be reprogrammed to unlock new levels of success and well-being? Read The Article HERE Your Production Cost Matters by Adegbamigbe Adewumi If you are in agribusiness, do you know that there are a number of factors that can limit your profit? Let's talk about your production cost. Production cost talks about how much you spend in making or producing your products, many factors are put into consideration when calculating. Read Full Article HERE to know why your production cost matters Opportunity GaloreCall For Applications: African Union CIEFFA X ImpactHER Online Capacity Building Training 2024
Are you a young African woman passionate about driving positive change? The African Union Commission for Infrastructure and Energy (CIEFFA) in partnership with ImpactHER invites you to participate in the 2024 Online Capacity Building Training. This unique opportunity is designed to equip you with the skills and knowledge needed to become a leader in your community and contribute to Africa's development. APPLY HERE Call For Applications: Hello Tomorrow Global Challenge 10th edition (Up to 150k€ cash prizes)
Are you a visionary with a groundbreaking deep-tech solution? The Hello Tomorrow Global Challenge is your launchpad to success. Compete for up to €150,000 in cash prizes and join a vibrant community of innovators shaping the future. APPLY NOW Call For Applications: O-Farms Accelerator Program 2024 For East-African SME
Are you an East African SME revolutionizing the agriculture and food sector? O-Farms is seeking innovative businesses that are committed to sustainability and reducing food waste. Join their accelerator program and receive the support you need to scale your impact. Here's the LINK to apply. Call For Applications: SAIS Investment Readiness Program 2025 For African Tech Start-ups in Agriculture, Livestock, Food, and Climate
Accelerate your Agri-Tech startup with SAIS! Are you an African tech startup revolutionizing agriculture, livestock, food, or climate? SAIS is seeking high-potential ventures to join their Investment Readiness Program. Gain the expertise and support you need to secure funding and scale your impact. APPLY HERE Call For Applications: Enhancing Women Entrepreneurship in Africa (EWEA) Program
Are you a woman entrepreneur driving positive change in Africa? The Enhancing Women Entrepreneurship in Africa (EWEA) Program is your opportunity to scale your business and create a lasting impact. Join us as we empower women to lead and thrive in the African economy. APPLY HERE Entrepreneurial OriginsLast Week's Trivia Who is the founder of the African entrepreneurship platform, VC4Africa? A) Ben White B) Bill Zimmerman C) David van Dijk D) Stephen Gugu Answer: Ben White Today's Trivia What is the name of the popular African e-commerce platform acquired by Jumia in 2020? A) Konga B) Kilimall C) Zando D) Takealot What’s the correct answer? Fun Facts about Entrepreneurship in AfricaDid You Know? Safaricom in Kenya started a new way to send money using phones. It's called M-Pesa. M-Pesa: - Helped many people who didn't have bank accounts. - Made it easy to send and receive money. - Helped small businesses grow. - Inspired other countries to do the same. A great idea from Africa that's making a big difference! If you read to this point and you didn't fill the survey. You are wrong! It won't take 1 minute. See the linkTill next time Ododoola, MSME Africa MSME Africa Pulse is free today. But if you enjoyed this post, you can tell MSME Africa Pulse that their writing is valuable by pledging a future subscription. You won't be charged unless they enable payments.
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Saturday, 10 August 2024
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NITDA launches first-ever startup forum to shape Nigeria’s innovation future
The National Information Technology Development Agency (NITDA) has announced tha...
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