In today's competitive job market, the saying "It's not what you know, it's who you know" still holds true — but it's not about collecting hundreds of LinkedIn contacts. It's about building meaningful relationships that can open doors to…  | By Olamide Adedara on August 11, 2025 | In today's competitive job market, the saying "It's not what you know, it's who you know" still holds true — but it's not about collecting hundreds of LinkedIn contacts. It's about building meaningful relationships that can open doors to opportunities, collaborations, and mentorship. Why Networking Matters - Hidden job market: Many opportunities are never publicly advertised.
- Mentorship: A strong network can guide you through tough career decisions.
- Collaboration: The right people can help you grow ideas into successful projects.
Common Networking Mistakes - Treating networking like a numbers game.
- Only reaching out when you need something.
- Forgetting to offer value to others.
How to Build a Strong Network - Attend industry events — online and offline.
- Engage on LinkedIn by sharing insights and commenting on posts.
- Follow up after meeting someone new.
- Be a connector — introduce people who could benefit from knowing each other.
Maintaining Your Network Your network is like a garden — it requires consistent care to grow. Start planting seeds today, and in time, your connections will bear fruit for your career. | | | |
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