A new digital marketplace, HAGO Africa, has launched in Nigeria to make it easier and safer for customers to connect with verified service providers — from local artisans to professional experts. The platform integrates location-based search, in-ap…  | By Enitan Ajebukola Ajewumi on October 9, 2025 | A new digital marketplace, HAGO Africa, has launched in Nigeria to make it easier and safer for customers to connect with verified service providers — from local artisans to professional experts. The platform integrates location-based search, in-app chat, and escrow payments to ensure trust, transparency, and secure transactions between users and vendors. Founder and CEO Samuel Imoisili said the platform bridges the trust gap in Africa's service economy by providing visibility for skilled professionals and reliability for customers. Read also, "Our goal is to build trust and accountability in service delivery across Africa, empowering vendors and giving customers confidence in every transaction," he said. HAGO Africa's entry into Nigeria marks a major step in promoting digital inclusion and SME growth, as it connects skilled workers to new opportunities and enhances professional standards in the service industry. | | | |
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